A little over a month ago after the Arizona Athletics released “Hard Edge,” a mock Country-Western-style short film featuring the Arizona Wildcats coaches on their “Quest for the Rose,” the department released a sequel featuring Arizona Wildcats players.
Similar to its predecessor, the video shows head coach Rich Rodriguez going into a saloon and telling offensive lineman Chris Putton “It’s time.” At this point, more than 10 players are shown walking out of the bar, overlaid with video highlights from last season.
Featured in the video, in order of appearance, are Rodriguez, Putton, wide receiver Austin Hill, linebacker Marquis Flowers, cornerback Shaquille Richardson, running back Ka’deem Carey, quarterback B.J. Denker, linebacker Jake Fischer, defensive lineman Sione Tuihalamaka, cornerback Richard Morrison, safety Jared Tevis, running back Daniel Jenkins and wide receiver Terrence Miller.
Rodriguez’ wife, Rita, is again listed as the film’s executive producer. This time, Rodriguez’ children, Rhett and Raquel, are listed as technical directors.
The videos were filmed at the Old Tucson Studios, just west of Tucson and adjacent to the Tucson Mountains and Saguaro National Park. Built in 1939, more than 70 films have been filmed at the studios, including Little House on the Prairie and Gunfight at the O.K. Corral.
The second video was a no-brainer for the department after the original video immediately went viral. It was picked up on websites like CBSSports.com, Yahoo, Grantland and SB Nation and now sits at more than 180,000 views.
For as much flak as they received from a national audience, the videos have been well received within the local community as it both celebrates Tucson history and gets fans excited for the upcoming season.
And for a football program with a very quiet history, any publicity is good publicity.
Tags: Arizona Wildcats Austin Hill B.J. Denker Chris Putton Daniel Jenkins Jake Fischer Jared Tevis Ka'deem Carey Marquis Flowers Rich Rodriguez Richard Morrison Shaquille Richardson Sione Tuihalamaka Terrence Miller